Last Updated: April 2018
What is a cookie?
A cookie is a small data file sent by our website onto your computer, tablet, Smartphone or similar device each time you use the device to visit our website. Cookies mean that the next time you visit the website our system recognises your device. A cookie itself contains no personal data and does not collect any personal data. Cookies can store user settings and other information.
You can adjust the settings of your browser to either reject all cookies or to alert you when a cookie is sent. However, some functions or services on the site may not be available or may not run properly without cookies.
How long are cookies stored?
Cookies are stored either on your hard disk (permanent cookie) or in your computer RAM (session cookie).
Session cookies: Session cookies are generated by our website when you start your visit and contain a randomly generated individual ID number allocated to your computer. These cookies become invalid and are deleted as soon as you close your browser.
Permanent cookies: Wherever possible, we use permanent cookies whose validity does not automatically extinguish when you close the browser. These cookies are stored in your device and remain in place for as long as they are valid or are deleted. Each time you visit our website the website then identifies any cookies stored on your device.
Who exactly stores cookies on your device?
Any cookies sent by Matrix Travel Management, as the site operator, and stored on your device are designated “first-party cookies”. Some cookies may be placed by other parties; these are then designated “third party cookies”. First party cookies are those cookies which are associated with the host name. Third party cookies are cookies from other domains. If for example you visit our website www.example1.co.uk and we also display contents from www.example2.com, the cookies from example1.co.uk are first party cookies and cookies uploaded by example2.com are third party cookies.
Cookies on this website
- Session IDs
- Content management and navigation
- Third party cookies
- Flash cookies
Session IDs: Our website generates session ID cookies. These are necessary to run some of the interactive elements on our website. These cookies contain a randomly generated number which is allocated to your device and is used to distinguish you from other visitors to our site. Session cookies are also used to personalise/optimise the functionalities offered by our website.
Content management and navigation: The content management tool generates first party cookies. These are session cookies which we use to record settings of the website language and other functionalities.
Flash cookies (Flash Local Shared Objects): “Local shared objects” are data elements stored by sites on your device which use Adobe Flash.
MATRIX TRAVEL MANAGEMENT for example uses the YouTube Flash player to provide video content. The embedded YouTube player generates and updates a flash cookie (LSO).We have no direct control over the use of the data stored in this object by YouTube. For more information please refer to YouTube’s data protection guidelines. Handling is regulated directly by the provider. You can access the storage settings for domain flash player from here.
Google Analytics: This website uses Google Analytics, a web analysis service provided by Google Inc. (“Google”). Google Analytics uses text files, “cookies”, which are stored on your device and which enable analysis of the web pages you have used. The information generated by the cookie about your use of our site is generally transferred to a Google server located in the USA where the data is stored. In the event of the activation of IP anonymisation on this site your IP address will be transferred to the USA location and if you are located within the European member states or in other contractual states of the European Economic Area Treaty be previously abbreviated. Only in exceptional cases will the full IP address be transferred to a Google server located in the USA, where it will then be abbreviated. Working in accordance with a contract with the operator of this website, Google will use that information to evaluate your use of the website to generate a report about site activities and other usage of the site and other services associated with internet usage for delivery to the website operator. The IP address transferred by the user in connection with Google Analytics will not be added/aggregated with other data by Google. You can prevent the storage of cookies by making appropriate adjustments to the settings of your browser; we would, however, point out that if you make such changes, you will not have full access to all functions of this site. You can prevent collection of data by Google Analytics by clicking on the following link. This sets an opt-out cookie which will prevent future collection of your data when visiting this site: deactivate Google Analytics.
Email marketing: This website uses marketing automation technology to collect data on visitor behavior. The data is collected for use in marketing and optimisation. Some visitor data is saved using an anonymous user ID and can be used to aggregate a usage profile. Cookies may be used for this purpose. Cookies are small text files that are stored in the visitor’s local browser cache. It is possible to use these cookies to recognise a visitor’s browser.
The data collected by the marketing automation technology will not be used to determine the personal identity of a website visitor and will not be compiled with personal data relating to the person referred to by the IP address, unless the visitor opts in by completing a form, provided by the marketing automation technology, or clicking a link in an email, thereby agreeing. Once the visitor opts in by providing their name, email address or other information, the IP address and the history associated with it is matched with the new information to create their profile. This information is used only by us to provide specific marketing information to the visitor. We do not share this information with anyone but the marketing automation tool, where the information is stored. The collection and storage of data may be revoked at any time with respect to future services by blocking the marketing automation tool´s cookies in your browser settings.
Cookie management on your device
Changes and customer requests
Matrix Travel Management is continuously checking its websites for currently used cookies and will announce changes on each affected website. If you have questions about cookies and their use by Matrix Travel Management please contact us, using [email protected] Please provide us with your contact information, the name of the relevant Matrix Travel Management website or Services and a detailed description of your request.
If you require assistance or have any urgent booking enquiries outside of our normal office hours (0900-1730hours Monday-Friday) then please contact our Out-of-Hours Helpdesk on 0203 130 9757.